MyFitnessPal CEO Mike Lee stated that the app was profitable soon after their first funding round in 2013).
Launched as an app in 2013, MyFitnessPal showcased its popularity quite early by becoming profitable in 2018 (according to publicly available data. India witnessed the biggest spike of 2020, with the fitness and calorie counter app download charts rising by over 150%! Boosted by the pandemic-induced lockdown and the heightened interest in personal health, fitness and calorie counter app downloads increased by 46% in 2020 alone! Additionally, an article in the World Economic Forum reported that the daily active user counts in fitness apps shot up by 24% in the second quarter of 2020. The global fitness app market was valued at $4.4 billion in 2020 and will grow with a healthy CAGR of 21.6% from 2021 to 2028. The popularity of calorie counter and fitness tracking apps is well known. The calorie counter and fitness tracker industry-some numbers Four years later, I still use MyFitnessPal to count calories after each meal-making it the third-most used app on my phone. Under Armour was heavily marketing these apps, and I had just started my fitness journey. I first used MyFitnessPal after buying a pair of Under Armour running shoes in 2017. This quest resulted in him creating MyFitnessPal-a website (and now an app) that helped people count the number of calories they ate for every meal. Mike found this solution to be cumbersome, and he started to look for a better, more elegant way to track his meals. He went to see a fitness trainer who gave him a book with nutritional values of over 3,000 food types and a notepad to track his calories.
Mike had planned a beach wedding for himself and needed to lose weight before his big day. Similar read: Cost To Develop A Fitness App Like Cure.Fit Mike started a fitness revolution that has resulted in dozens of competing apps and millions of healthier users. He decided to create an app like MyFitnessPal due to a personal need. Today, it is easy to count the calories you’re consuming, thanks to Mike Lee-the founder of MyFitnessPal. Less than 15 years ago, it took either a pen and paper along with a book or a complex spreadsheet to calculate the number of calories you consumed every day. Are you a health-focused entrepreneur who wants to build a groundbreaking fitness app? Learn what it really takes to create an app like MyFitnessPal!
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